Television has been integral to Presidential elections since the 1950s. Dwight D. Eisenhower was the first to use television to appeal directly to voters as media consumers and get elected–a lesson learned by a young JFK.
Television has been integral to Presidential elections since the 1950s. Dwight D. Eisenhower was the first to use television to appeal directly to voters as media consumers and get elected–a lesson learned by a young JFK.